We love streetcar!
Well - at least since they gave 'unlimited' (* subject to fair use policy) mileage on >24hr hires. The fair use stipulates something like 200miles per day, which if you consider each Calendar day + the usual time out of London, allows one to get to Yorkshire entirely within mileage, and get back at a bit of a push + fine if you don't mind being back late.
Sixt http://www.sixt.co.uk/ have a hire place in Olympia. Not open on Sundays.
In Sept 2008, booking for a sensible caving weekend 5 weeks in advance with the cheapest pos was £95.
Avis http://www.avis.co.uk have one in Earls Court, just off Warwick Way (20 Seagrave Rd, SW6 1RX), near the big Tescos. They have out of hours return.
Price ~£110 for same as above, Sept 08.
£224.26 for 10day hire over Christmas for economy 4 seater.
Alamo https://www.alamo.co.uk have an office in Kennington (SW9 OJJ), and will do a micro car (website has amazing graphics, with little, med & big passengers - inviting a squeezing comp!) for £63.
In Fulham (SW6 2JR) the same options are £77. £14 for going South of the River - hah!
Vauxhall Corsa 10 day hire over christmas (winter tour) ~£250.
Young driver surcharge of £9 pd (23-24), or £15 pd (21-22).
Weird rule where if you book for >5days, they fill up for you & charge a complete tank of petrol. Mmm, driving home on fumes to fight the fascists.